You don't have to be the best player to earn like them

Any School. Any Sport. Any Athlete.

I wasn't the star... but I built one of the strongest NIL brands in the country. Now I personally guide athletes step-by-step so you don't have to guess, hope, or get lucky. With the right system, anyone can win.

Unlock Your NIL Potential
The Truth

The Athletes Getting Paid Don't Have to Be the Best Players

Trace Young with Mercedes G-Wagon

They're the ones who understand how to build their brand. I wasn't the most talented. I wasn't the most followed. But I treated NIL like a business, built a playbook, and turned it into real results... and now any athlete can do the same.

Regardless of what level you're at, You're standing in a golden window of opportunity. This is the moment to build connections, create income streams, and lay the foundation for life, not just the next few years.

The truth is simple: the game ends for everyone. But your brand doesn't have to. Imagine moving on to the next chapter with real income, lasting relationships, and a personal brand that opens doors most athletes will never get to.

While others are scrambling to figure out "what's next," you've already built it, while you were still playing. That's what The 99 Sports is designed to create: not just temporary money, but a future.

Trace Young, paid partnership with Mercedes-Benz
The 99 Playbook

The 3-Step System to Build Your Brand

1

Grow Your Following

Go from invisible to influential. Master the content formulas that explode your following from hundreds to thousands: the foundation every brand looks for before writing checks.

2

Land Numerous Deals

Stop waiting to be discovered. Our AI-powered email system does the heavy lifting: automatically crafting personalized outreach that gets responses from brands while you focus on your sport.

3

Turn One-Time Payouts Into Lifetime Opportunities

We're not building temporary success. We're securing your financial future for life. Transform single deals into recurring partnerships that create predictable income through and beyond college.

This isn't theory. This is the exact system I used to become one of the highest-paid NIL athletes in America... without being one of the best players.

Inside The 99 Network

Here's Exactly What You Get

Exclusive Brand Partnerships

Priority access to exclusive brand deals through our Fortune 500 and emerging brand partnerships.

AI Deal Engine

Automated brand outreach with professional pitches and follow-ups. Land deals while you focus on your sport.

Smart Content Calendar

Custom content calendar with trending ideas and proven templates. Never run out of engaging content.

NIL Workshops & Coaching

Direct coaching from elite NIL experts with personalized feedback and accountability.

Exclusive Athlete Creator Community

Private network of successful athlete-creators sharing strategies and amplifying each other's growth.

The 99 Playbook

Step-by-step system to monetize Instagram, TikTok, YouTube, and more. Real strategies, proven results.